20+ Best tool to improve SEO for your website

Keyword Research & Analysis

1. Google Keyword Planner – Free tool to find relevant keywords.
2. Ahrefs Keyword Explorer – Advanced keyword research with search volume and difficulty.
3. SEMrush Keyword Magic Tool – Comprehensive keyword research with competitor analysis.
4. Ubersuggest – Provides keyword ideas, trends, and competition insights.
5. AnswerThePublic – Helps discover trending questions related to keywords.

On-Page SEO Optimization

6. Yoast SEO (WordPress Plugin) – Optimizes content for SEO best practices.
7. Rank Math – All-in-one WordPress SEO plugin with advanced optimization features.
8. Surfer SEO – AI-based content optimization for better ranking.
9. Clearscope – Enhances content with relevant keywords and semantic analysis.
10. PageSpeed Insights – Google’s tool to improve page load speed and UX.

Technical SEO & Site Audit

Ahrefs Site Audit – Detects SEO issues and suggests fixes.

Google Search Console – Essential for tracking site performance and fixing errors.

Screaming Frog SEO Spider – Advanced site audit and crawling tool.

Sitebulb – Detailed SEO auditing with visualization features.

GTmetrix – Analyzes site speed and performance improvements.

Link Building & Competitor Analysis

16. Moz Link Explorer – Tracks backlinks and domain authority.
17. Ahrefs Backlink Checker – Analyzes backlinks and link-building opportunities.
18. Majestic SEO – Provides detailed link intelligence and trust flow metrics.
19. BuzzSumo – Finds popular content and link opportunities.
20. Hunter.io – Helps find email addresses for outreach campaigns.

Local SEO

21. Google Business Profile – Essential for ranking in local search results.
22. BrightLocal – Tracks local SEO performance and reviews.
23. Whitespark – Helps with local citations and business listings.